Sure, when you think social media for job hunting, you probably immediately think LinkedIn. But you should be thinking beyond that. It’s also no secret that potential employees will look at your social media during the hiring process, so you want to make sure your social media’s working in your favor. Award-winning business author and strategic advisor Bernard Marr is sharing five essential steps on how you can use social media to help you get a great job
- Separate your personal and professional profiles. Also choose some networks for business and some for fun. Marr says he uses Twitter and LinkedIn professionally, but Facebook personally.
- Establish your expertise. On your professional profiles, share things about your industry that show you’re an expert in your field. Share relevant news stories.
- Build connections. Don’t just share content, be proactive, too. Comment on other people’s posts, respond to comments on yours, reach out with connection requests, and even message or email people about jobs.
- Choose a great profile picture. You may want to invest in a professional headshot or have a friend take a picture of you with a subtle background looking professional.
- Dedicate some time to build your social media presence. Do some tasks every day, such as publishing content or looking at and responding in applicable groups (that you should definitely join).
Source: Metro