These days most people rely on online shopping, and while it is certainly convenient to get things delivered right to your door without having to step foot in a store, not all purchases live up to expectations, and that can prove quite costly.
A new survey conducted by OnePoll on behalf of Fakespot finds:
- Americans will spend an average of $899 a year on disappointing online purchases.
- That translates to wasting over $70,000 over the course of a lifetime.
- The most common purchases folks are left disappointed by include:
- Clothing (60%)
- Tech (27%)
- Toys/kid products (25%)
- The top reasons folks have been left disappointed by a product include:
- Quality (64%)
- Size (46%)
- Color (31%)
- So, what do most people do with these unsatisfactory online purchases?
- 56% of people do indeed return them, but that’s certainly not everybody.
- 30% of people will throw them out.
- 29% of people will give them away as gifts.
Of course one way to lessen the chance of disappointment is to read online reviews, but whether they are trustworthy is another story.
- 65% of people say they rely on online reviews.
- 51% of people say they are more likely to trust bad reviews than good ones.
- Plus, the average person wants to see a minimum of 20 online reviews before they consider them trustworthy.